An Australian company making it easy to accumulate, buy, sell, store and transfer bitcoin from your phone.
I have worked with them on several pitch deck (in Keynote) and infographic designs introducing the company to potential parters, clients and investors. Clear and minimalistic structure was chosen following the brand guidelines with regards to styling. Resulting in clean impactful decks and organised graphics.
Muchroom is a small interior design studio that is serving the low budget range customers in Haag. The brief was to create an entire brand identity covering all aspects of branding including naming, messaging and visuals all needed to be presented in print context as well as digital.
For this brand I chose a playful personality with simple yet fresh visuals. Colours focusing on portraying the affordability and friendliness of the brand to appeal to the young people looking to have their first apartments or rentals designed.
The aim of this university project was to answer a brief asking to prepare an advertising campaign lasting one year for MINI E, a new product.I’ve separated the campaign into three phases, starting with The Spark, a teaser phase focusing on sharing the excitement from the new product and creating friction, which started shortly before the launch of the product and continued throughout.Second phase was The Environmental phase, were the advertising pushed hard the benefits of the car, mainly it’s eco-friendliness, making this part of the campaign very green and sustainable. The third and final phase was The Story, starting towards the end of the one-year timeline were some customers could have already collected many great memories with the new MINI E. So I gave them the opportunity to share them mainly via social media campaigns and contests so that other people could be inspired and convinced for themselves about the benefits of this mighty MINI.
This assignment got an A grade (over 80%) and has been evaluated as the most creative in the entire class.
While working as an intern I’ve produced design materials promoting the university both online and in print. These were used for various on-campus events and in the email marketing campaigns targeting potential students interested in coming to study there. I’ve worked closely with the marketing and design teams supporting them in all their daily tasks, while also having the opportunity to contribute my own ideas.