Robosize ME is a startup from Olomouc, Czech Republic that aims to provide Robotic Process Automation services for the hospitality industry. I was brought in to help them visualise their identity, establish their brand and continue developing it on an on-going basis.
I’ve opted for a dark base colour that is supported by the signature brand vibrant green and other bold colours. I wanted the brand to come across as professional and modern but at the same time add a bit of a human touch to make it more approachable and friendly so that their customers will get the feeling they’re working with real people who are just trying to make their work life easier by using automatons.
After the brand identity and the essential brand assets were created it was spread out across all the touchpoints that the company has starting with pitch decks which helped RobosizeME to win first clients, start building their name within the industry by teaming up with some renowned business partners. I continued the work by designing and developing a website and once the company was established I continued to support the company with all other materials both for internal and external use to promote the company grow the team.
